Papi in the wild

The press

It started with a trip to Italy and a suitcase that kept coming back full of jars. It ended up on the shelves at Woolworths, inside a Krispy Kreme, and on the front of more feeds than Papi knows what to do with. Here is the paper trail.

Media coverage

What they’ve been saying

news.com.au Cult pistachio spread finally lands at Woolworths Read it → Daily Mail Woolworths sends shoppers racing with unexpected launch of sell-out item Read it → 7NEWS Why Pistachio Papi pistachio spread is a must-try: viral, delicious and on sale Read it → Daily Mail The Australian dessert spread taking Sydney and Melbourne Read it → Daily Mail Krispy Kreme Australia x Pistachio Papi Read it → Daily Mail Inside the Pistachio Papi pop-up shop drawing a crowd Read it → delicious. The viral spread that’s flooding our feeds — here’s where to get it Read it → 9Kitchen The pistachio food trend: Dubai chocolate, spread and crème Read it → Cream Magazine · May 2025 You’ve got to try Krispy Kreme’s, packed and topped with Pistachio Papi spread Read it → MSN Krispy Kreme brings back sell-out doughnuts — but you’ll have to be quick Read it → 9Kitchen Pistachio Papi pop-up comes to Sydney Read it →

Collaborations

Papi gets around

Media enquiries

Writing about Papi? Assets, samples and a quote from the man himself.
papi@pistachiopapi.com.au